FOR IMMEDIATE RELEASE
San Francisco Wine School Announces Two Signature Events on the Sonoma Coast — November 10-13, 2025
San Francisco, CA—San Francisco Wine School is pleased to present two in-person educational wine events this November, offering wine professionals and enthusiasts an opportunity to explore and taste the evolving terroir of the Sonoma Coast. Participating growers and vintners include Iron Horse, Williams Selyem, Kanzler, Freeman, Marchelle, Hartford, and more.
Sonoma Coast Road Trip
Dates: Monday, November 10 – Thursday, November 13, 2025
Price: $1,250 per person (includes education, tastings, receptions, meals, and transportation)
Maximum attendance: 14 guests
Join SFWS Co-Owners David Glancy, MS, CWE and his partner, Kristin Campbell, CWAS, for a three day, three night immersive journey through the western reaches of Sonoma’s wine country. Based in Occidental at the Inn at Occidental, participants will visit wineries, engage in tastings and seminars, dine with winemakers, and gain first-hand insight into how climate, geology, and innovation are reshaping this viticultural frontier along the Sonoma Coast.
Highlights of the itinerary include:
A multi-vintner welcome reception
Daily winery excursions
A seated masterclass titled “Evolution of the Sonoma Coast” (with winemaker panel)
Private wine-pairing dinners and in-depth discussions
Optional extension for independent exploration beyond the scheduled program
Lodging is not included, but group room rates are available at the Inn at Occidental (rooms from ~$359/night) through October 20th.
All participants must be 21 or older.
Winemaker Panel in Occidental: “Evolution of Wine on the Sonoma Coast”
Date & Time: Tuesday, November 11, 3:00 pm – 4:30 pm
Location: Inn at Occidental, Occidental, CA
Price: $75 — includes 8 guided tastings
This session is ideal for those working in the Sonoma wine trade who want to learn how to talk to guests with more regional awareness and consider new growing and production ideas for the future. Attendees will explore the evolution of the Sonoma Coast through the lens of both leading and emerging winemakers. Discussions will focus on current AVAs, pending appellation changes, and varietal development within changing climate contexts.
The session will be hosted by Master Sommelier and SFWS Founder David Glancy, one of the few individuals globally to hold both the Master Sommelier Diploma and Certified Wine Educator credentials.
Why These Events Matter
As summers get warmer, wineries are moving further west. Occidental is at the center of it all - West Sonoma Coast & Green Valley of Russian River intersect here and 2 more American Viticultural Areas (AVAs) are in the works right in their backyard.
By combining high-level tasting with immersive site visits and winemaker dialogue, SFWS aims to deepen participants’ regional fluency and equip professionals with a better understanding of the wines and be able to convey meaningful stories around terroir, grape selection, and climate adaptation.
Registration & Contact
To reserve your spot for either the Sonoma Coast Road Trip or the Winemaker Panel, visit https://sanfranciscowineschool.com/public-events or contact the SFWS office.
Inquiries about lodging the Inn at Occidental
About David Glancy, MS, CWE
David Glancy has been a Master Sommelier for over 20 years. There are only 288 Master Sommeliers in the world today. For perspective, three times as many humans have been to space. He's also one of only 12 Master Sommeliers who has also earned the Certified Wine Educator Credential, Society of Wine Educators’ highest certification. He’s a highly regarded edutainer, having won many awards for instruction, leadership, curriculum development and support of the wine and hospitality industry. Glancy understands California wine better than most. In 2012, he created the California Wine Appellation Specialist CWAS® certification that is the first and most comprehensive, up to date credential program on the California wine regions of today.
About San Francisco Wine School
Founded in 2011 by Master Sommelier David Glancy, San Francisco Wine School is dedicated to providing exceptional wine education for everyone - from curious beginners to seasoned industry professionals. Through its diverse classes, memberships, special events and its cutting-edge hybrid technology that supports live education across the US, the School serves as a national hub for wine exploration, learning, and community building.
