San Francisco Wine School Debuts Cutting-Edge Italian Wine Program and Certification September 23 – December 2, 2014

San Francisco, Calif. (August 14, 2014) - San Francisco Wine School in conjunction with Italian Wine Central, the most authoritative online source about Italian wine, announces a new program that provides a solid foundation in the wines of Italy for professionals and serious enthusiasts: the Italian Wine Professional (IWP) certification. San Francisco Wine School is the first West Coast school authorized to teach this comprehensive new program.

Cutting-Edge Italian Wine ProgramAs Americans continue their decades-long love affair with Italian culture, food, and wine, Italian wine remains the largest category of international wine imported into the U.S. Yet consumers, even those in the wine industry, often find Italian wine confusing.

Since the launch of the school, founder David Glancy, MS, CWE, has been evaluating Italian wine educational resources in search of the perfect program to help students successfully tackle the world’s most complex and nuanced wine region.

“Italy has more than 3,000 grape varietals and 400 DOCs and DOCGs. You can’t throw everything there is to know about Italian wine into a class and expect students to retain it all,” explains Glancy. “We knew we needed a more thoughtful approach than what was available – one that would allow anyone passionate about Italy to become fluent in Italian wine in a way that would impact their lives and careers.”

The IWP program is grounded in the premise that the most effective way to comprehend a country as complex as Italy is not by presenting a dizzying survey of varietals. Rather, the program guides the student through the country by style and region, providing fluency in Italy’s reds, whites, sparkling, and dessert wines. As a result, the 400 appellations and 3000 varieties align in a way that is both comprehensive and comprehensible.

With content created by the seasoned educators and wine professionals at Italian Wine Central, who understand both the U.S. market and Italy, the program takes a dynamic, learner-centered approach. Students are engaged with exercises that challenge them to organize and internalize Italian wine knowledge, and tasting flights highlight the most market-relevant wine styles.

“David Glancy’s inspired approach to wine education really struck a chord,” said Geralyn Brostrom, co-founder and Education Director for Italian Wine Central. “When I saw that he was striving to raise the level of professionalism in the industry by applying best practices in learning development, I knew that San Francisco Wine School was an ideal partner for our program on Italian wine.”

Italian Wine Professional (IWP) Certificate Program

The Italian Wine Professional program covers Italy’s importance in the global wine trade, a history of Italy as it relates to wine and cultural aspects as a context for the development of Italian wine styles.
The program features deep-dives into Italy’s regions and styles through tasting exercises of more than 65 wines. It is designed for serious enthusiasts and those working in retail, restaurant, import, or distribution roles, as well as wine writers and educators. Students who achieve a passing exam score will be designated an Italian Wine Professional and will be granted the use of the post-nominal, IWP. Detailed course information is available at Italian Wine Professional Program.

Tuesdays, September 23- December 2, 2014
(No class Thanksgiving Week) 6:00pm-9:00pm
Embassy Suites, South San Francisco
Full Program: $1,495
Single Courses: $125

About San Francisco Wine School

At San Francisco Wine School, our mission is to breathe new energy into the world of wine education by teaching only the wine topics and credential programs that best prepare students for success. Carefully chosen curriculum is taught by industry-leading instructors and features the best content in the business: expert material, carefully conceived wine flights, and interactive blind tasting exercises designed to engage students and enhance learning. Rigorous wine programs not only aid in credential exam preparation, but foster an in-depth understanding of wine types and world appellations and with that, a profound appreciation of the subject.

San Francisco Wine School launched California Wine Appellation Specialist® (CWAS), the first ever, in-depth California professional credential, and Somm Essentials, a foundational program for the food and wine industry.

Cutting-Edge Italian Wine Program 2About Italian Wine Central

Italian Wine Central is an educational resource that offers the most accurate, up-to-date information on the Web about Italian wine regions, grape varieties, and wine law. Easily navigable, and written in English, IWC is quickly gaining traction as the most authoritative online source on Italian wine. IWC’s Italian Wine Professional educational program debuts in September 2014, highlighting America’s passion for Italian wine and teaching critical wine knowledge while dispelling the myth that Italian wine is far too complicated.

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ABOUT

San Francisco Wine School strives to open up the world of wine to serious students and enthusiasts everywhere while helping people of all levels break into the wine industry, advance their career, or simply pursue their passions. Founded by Master Sommelier and Certified Wine Educator David Glancy, San Francisco Wine School is the largest wine school in the U.S., offering the most thoughtful approach to wine study. Their inspired educational programs and workshops are taught in their state of the art wine education & events center and their cutting edge virtual classroom by industry-leading instructors from all major educational disciplines. San Francisco Wine School’s curriculum features the best content in the business: expert course materials, carefully conceived wine flights, and in-depth blind tasting exercises designed to engage students, illuminate course content and enhance learning. Their brand new sunlight-filled wine education & events center is conveniently located just 5 minutes from San Francisco International Airport and boasts 16-ft high coved ceilings, eight 12-ft tall arched windows, and gorgeous 180 degree views of the San Bruno Mountains, South San Francisco City Hall and the San Francisco Bay, making it the perfect place to enjoy classes, industry seminars and tastings and host a wide variety of private events—from serious educational programs for wine/hospitality industry staff to team-building and other fun, social, private events for wine enthusiasts.

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